[Postponed] The World of Advertising
AKSOB 905, Beirut campus
This event is postponed until further notice.
Talk will cover:
- Introduction to Publicis and Leo Burnett
- Introduction to the world of advertising
- Different functions & tasks within the field
Samer Chamata, Communications Manager at Leo Burnett, kick-started his career in communications at Deloitte Middle East where he spent more than four years, before moving into advertising at Leo Burnett. As a communications manager, Chamata leads on client accounts in various industries including Chateau Ksara, ABC, Abaad and Abd El Wahab, among others. Through this client portfolio, Chamata developed his expertise in retail and FMCG communications. His most noteworthy work includes gender equality NGO Abaad’s #ShameOnWho campaign, which reached global heights. His passion, curiosity and sense of strategy shape his thinking and allow him to spearhead his way through a hectic and demanding industry.